How It Works

VIP Club is a luxury concierge service that is available to any member and on hand to assist with any lifestyle requests. 


From last minute restaurant reservations, holiday bookings and event tickets, to access to clubs, parties and special events, VIP Club quickly became the go-to service for any member low on time but keen to enjoy the very best life had to offer. 


Members are kept up to date with what's hot and what's not through weekly newsletters in their cities, offering indispensable advice on the essential art and cultural events of the moment, invitations to charity evenings, gala balls, film premieres and exclusive parties.



VIP Club Lifestyle Service Promise to guarantee consistent and exceptional Member Experiences at all times throughout your Membership.

Please find below our VIP Club Lifestyle Service Promise*. 

VIP Club Lifestyle is committed to delivering: EXCEPTIONAL SERVICE EXPERIENCE Ensuring your contact with our Personal Managers at all times is:



The Lifestyle Management Team will be available ‘around-the-clock’, providing you with instant access to knowledgeable, fully-trained staff, who are committed to delivering excellent service to you wherever you are in the world.



Your Personal Manager will provide you with honest, courteous, friendly and professional service.

Your Personal Manager will be trained and experienced.

Your Personal Manager will demonstrate an interest in your life and lifestyle.

Your Personal Manager will value you as a Member.



 Your Personal Manager will provide request updates as per the timelines agreed upon between you.

 Your Personal Manager will complete requests within a suitable timeframe as discussed and agreed upon between you.



Your Personal Manager will be fully trained, experienced and will ask relevant and detailed questions at the point of initial discussion according to the nature of your request.

Your Personal Manager will use the appropriate contact method as preferred by you (email, telephone or mobile app) and as dictated by request-type (e.g. last minute, urgent, emergency).

Your Personal Manager will provide detailed confirmations and reminders of request booking arrangements upon completion of request; including cancellation policy, booking reference numbers, and booking terms & conditions.



Your Personal Manager will understand your lifestyle wants and needs, and will provide ‘Insider’ objective supplier recommendations, based on your personal preferences and interests** – using our global network of trustworthy and reliable global suppliers.

Your Personal Manager will offer you knowledgeable advice by using a team of expert in-house Specialists.

Your Personal Manager will be a source of diverse information – from suggesting luxury, unique and/or ‘Hidden Gems’ to providing relevant suitable options should your first option not be available for any reason.

Your Personal Manager will communicate added-value supplier benefits to you, based on what you value.



Your Personal Manager will manage and fulfil your requests with the utmost sensitivity, discretion and confidentiality, as well as observing cultural considerations and awareness at all times.

Your Personal Manager will ensure your personal data (recorded in a secure company CRM database) is handled securely and with care and discretion at all times.



We welcome feedback from Members, which can be provided at any time by telephone, email

We will thoroughly investigate all complaints and update you regularly on progress until the complaint is resolved.

Your Personal Manager or Senior Management will proactively share complaint status updates throughout the entire course of complaint.

Your Personal Manager or Senior Manager will follow up post-complaint resolution to ensure service excellence is reinstated.



VIP Club staff will regularly contact you directly via telephone, email, or in person, throughout the duration of your Membership to gauge the quality of your experience.

VIP Club staff will provide an open platform for ad hoc feedback via a dedicated Website section and periodic questionnaires and/or Member Surveys.

VIP Club staff will provide welcome and swift acknowledgement of your feedback, and investigate, evaluate and follow up, where appropriate, implementing new Member experience-related initiatives where required.